Electric Wines

We created a bold yet welcoming identity for Electric Wines, a San Diego bottle shop. We paired electric blue with soft green to capture the zing of the wines and the warmth of the shop. Expressive custom typography and a distinctive colour palette create a recognisable presence on the shelves, the streets and the screens.
Brand Identity
Brand Strategy
Brand Guidelines
Collateral
Creative Direction

Client

Electric Wines

Date

October 2026

Industry

Beverage Industry

Location

San Diego, US

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In 4 weeks

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Two clear ribbed glasses of sparkling water with lemon slices on blue coasters labeled 'Club Seltzer' on a light stone surface.
Person wearing an olive green jacket carrying a white tote bag with bold red text reading 'espresso affo syrup'.
Dark wine bottle with an orange label reading 'L'ASIE SANS CHICHI' resting inside a cardboard box filled with other sealed bottles.
Glass window decal with purple text reading 'Adesso! Bakeshop BK NYC'.
Coastal beach with rows of blue and white umbrellas, people swimming, and historic stone arches and buildings in the background.
Close-up of a person’s hands holding a can of Tomiris kvass drink and placing it into a beige net shopping bag outdoors.

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