we're foodies with an

appetite for design

Ulysses Design Co is a branding agency specialising in hand drawn branding for food and drink brands. Our efficient and effective process delivers a bespoke branding with measurable results in as little as 2-4 weeks.

We are based in Sydney, Australia and help a global client list of innovative restaurants, cafes and bars become beloved brands and market leaders. Reach out to see what our creative team can do for your brand.

Receive a quote

Paul Lilley

founder

Paul cut his teeth in London and Melbourne working for creative and art agencies including Vice, Cornerstone and Next Wave. His time working with international clients on large scale campaigns has given Paul a wealth of experience in strategy, positioning and brand identity.

Shalina Truelove

art director

Shalina completed her BFA at Sydney’s National Art School in 2005 and proceeded into a career as the Visual Merchandiser for Chanel Australia. Her experience in luxury fashion, art and design has given Shalina a unique approach and understanding of brand management and creative direction.

ellie carson

brand designer

After studying Graphic Design at Sydney’s renowned Billy Blue College of Design, Ellie was selected for an in-house role at Torrens University before moving into agency branding and design. Now at Ulysses, Ellie brings a considered, contemporary approach to brand identity across diverse industries.
branding with

heart and soul

BRAND IDENTITY
Outgrown your DIY logo? We design cohesive, hand-drawn identities that are authentic and timeless.
Logo design
CUSTOM TYPE
ILLUSTRATION
guidelines
learn more >
BRAND STRATEGY
Sturggling to stand out? Build a brand that your audience choose over your competitors everytime.
research
ANALYSIS
POSITIONING
MESSAGING
learn more >
Website
We design and develop sites that not only look good but also guide your visitors to take action.
UX DESIGN
WEB DESIGN
DEVELOPMENT
maintenance
learn more >
Collateral
Packaging, social media, merch and signage that make people stop, notice, and remember.
MERCH
PACKAGING
signage
marketing
learn more >
BRAND IDENTITY
Outgrown your DIY logo? We design cohesive, hand-drawn identities that are authentic and timeless.
Logo
CUSTOM TYPE
ILLUSTRATION
guidelines
learn more >
BRAND STRATEGY
Sturggling to stand out? Build a brand that your audience choose over your competitors everytime.
research
ANALYSIS
positioning
MESSAGING
learn more >
Website
We design and develop sites that not only look good but also guide your visitors to take action.
UX DESIGN
WEB DESIGN
DEVELOPMENT
maintenance
learn more >
Collateral
Packaging, social media, merch and signage that make people stop, notice, and remember.
MERCH
PACKAGING
signage
marketing
learn more >
receive our reccomendation
Tell us a bit about your business, and we’ll guide you to the package that makes the most sense for your brand.
contact us
Free resources

to help your brand

build your brand

in 1 month

Whether you’re opening your first café or scaling your restaurant group, we’ll create a hand-drawn identity that sets you apart.
build my brand