Home Place
Services
Objective
Create a warm, trustworthy brand that speaks to thoughtful pet parents who treat their dogs like family. Honest, wholesome, and full of heart.
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Results
A brand that’s as heartfelt as it is healthy. A brand that feels as loyal and loving as your favorite pup. Watch this space. Homeplace’s new website is coming soon.
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Solution
A gentle, handcrafted identity with a mascot logo, custom illustrations and limited colour palette made to reflect the natural goodness behind every treat. We leant into the idea of human quality food being served in a restaurant and created a packaging system based around this. To add some humour, we created an illustration of a hand holding a silver platter serving up food as a little joke that the pets are the real masters.
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