Brand Identity for Natural Wine Shop
The challenge
Smokey’s came to us with a clear mission: create a brand that feels inviting, casual and welcoming. A place that aims to gather friends with a glass in hand.
Process
We set out to create a cohesive and approachable brand identity that positions Smokey’s as the go-to bottleshop for relaxed, high-quality experiences. Our focus was on crafting a design that reflected the coastal vibe while appealing to a broad range of wine lovers, from casual drinkers to enthusiasts.
Solution
We built a warm, approachable identity with vibrant colours, hand-drawn illustrations, and a logo that feels like it belongs on a bottle passed around the table. Smokey is your old pal that just so happens to have great taste and loves to share his knowledge.
Results
A brand that’s not just a bottleshop, but a laid back hub that fosters community and connection.
This Could Be Your Brand
Take your brand from DIY to dynasty in just 1 month with our efficient and effective branding process.
